AI Marketing Strategy Consulting

Turn AI from experiment to competitive advantage. Strategic consulting to help your B2B SaaS team leverage AI effectively and sustainably.

The AI Opportunity (and Risk)

Every B2B SaaS marketing team is experimenting with AI. Some are using ChatGPT for random tasks. Others have tried a few tools and given up. Very few have turned AI into a systematic competitive advantage.

The gap between AI experiments and AI strategy is where value gets lost.

You need someone who understands both marketing strategy AND AI implementation�who can help you identify high-leverage use cases, avoid costly mistakes, and build AI systems that actually work in your existing workflows.

This Is For You If...

  • You know AI is important but don't know where to start
  • Your team is experimenting but seeing limited results
  • You want AI to amplify strategy, not replace thinking
  • You're concerned about brand consistency and quality with AI
  • You need help choosing the right AI tools and workflows
  • You want to move fast but avoid expensive mistakes
  • Your team needs training and enablement, not just tools
  • You want AI integrated into your existing processes

What We Do Together

AI Opportunity Assessment

Audit your current marketing processes to identify where AI can create the most leverage. Prioritize use cases based on impact and feasibility.

AI Strategy & Roadmap

Build a phased AI adoption plan that aligns with your marketing strategy and team capacity. Focus on quick wins while building toward larger transformation.

Tool Selection & Stack Design

Cut through the AI tool hype. Recommend specific tools that fit your needs, budget, and existing tech stack. Avoid redundant or overcomplicated solutions.

Implementation Guidance

Hands-on support to implement AI workflows in your actual processes. Not just recommendations�we build and test together until it works.

Team Training & Change Management

Train your team on AI tools, prompting techniques, and workflow integration. Address concerns, build confidence, and establish best practices.

What Success Looks Like

  • Clear AI strategy: You know where AI creates value and where it doesn't.
  • Working systems: AI is integrated into daily workflows, not just occasional experiments.
  • Team adoption: Your team uses AI confidently and effectively.
  • Measurable impact: You can quantify time saved, output increased, or quality improved.
  • Sustainable practices: AI usage is governed by clear guidelines and quality standards.

Engagement Models

AI Strategy Sprint

2-4 weeks

Focused engagement to assess opportunities, define strategy, and build an AI adoption roadmap. Perfect for getting started with AI.

AI Implementation Project

6-12 weeks

End-to-end implementation of specific AI workflows with team training and documentation. Typical projects: content systems, research automation, or analytics.

Ongoing AI Advisory

Monthly retainer

Continuous guidance as you scale AI adoption. Monthly check-ins, tool recommendations, troubleshooting, and optimization support.

AI Team Workshop

1-2 days

Intensive training for your marketing team on AI tools, workflows, and best practices. Hands-on, practical, and immediately actionable.

Ready to Turn AI Into Your Competitive Advantage?

Let's discuss your AI goals and build a practical adoption strategy for your team.

Book a Call