AI Tool Selection Consulting

Cut through the AI hype and choose the right tools for your marketing needs�without wasting budget on shelfware.

The AI Tool Overwhelm Problem

New AI tools launch every week. Most marketing teams waste money on tools they don't need or can't implement.

What's Broken

  • Overwhelmed by 1000+ AI marketing tools
  • Every vendor claims to be "the best" with AI
  • Buying tools based on hype, not actual needs
  • Multiple tools that do the same thing
  • Paying for enterprise AI features you'll never use
  • Tools sitting unused because no one knows how to use them

What You Need Instead

  • Strategic assessment of your actual AI needs
  • Tools matched to your workflows and team capabilities
  • Right-sized solutions (not over-engineered enterprise tools)
  • Integration with your existing tech stack
  • Clear ROI case for each tool investment
  • Implementation plan so tools actually get used

How AI Tool Selection Works

Strategic, vendor-neutral consulting to find the right AI tools for your marketing organization

1

Needs Assessment

Map your workflows, pain points, team capabilities, and strategic priorities. Define what "success" looks like for AI adoption.

2

Use Case Prioritization

Identify highest-impact use cases for AI: content creation, research, analytics, automation, personalization, etc.

3

Tool Evaluation

Evaluate tools across dimensions: capabilities, ease of use, integration, pricing, support, and vendor stability.

4

ROI Analysis

Build business case for each recommended tool showing expected time savings, quality improvement, and cost efficiency.

5

Implementation Roadmap

Create phased rollout plan starting with quick wins, building to more complex implementations.

What You Get

AI Readiness Assessment

Complete analysis of your current state, team capabilities, and readiness for AI adoption.

Tool Recommendations

Curated shortlist of recommended tools for each use case with detailed evaluation criteria.

Comparison Matrix

Side-by-side comparison of tools showing features, pricing, pros/cons, and fit for your needs.

ROI Projections

Business case for each tool showing expected time savings, cost efficiency, and payback period.

Integration Plan

How recommended tools integrate with your existing tech stack (CRM, marketing automation, analytics).

Implementation Roadmap

Phased rollout plan with priorities, timelines, and success metrics for each tool.

Why This Approach Works

Vendor-Neutral

I have no partnerships or commissions with AI tool vendors. Recommendations are based purely on what's best for your needs.

Real-World Experience

I've implemented AI tools across dozens of B2B SaaS marketing teams. I know what actually works (and what's just hype).

Strategic + Practical

Not just a list of tools�a strategic framework for AI adoption aligned with your business goals and team capabilities.

Implementation-Focused

Recommendations come with clear implementation guidance so tools don't end up as expensive shelfware.

Investment

AI Tool Selection Consulting

Starting at $8,000

  • 2-week engagement
  • Needs assessment and use case prioritization
  • Tool evaluation and recommendations
  • ROI analysis and business case
  • Implementation roadmap
  • 2 follow-up sessions during first 90 days
Get Expert Guidance

Ready to Choose the Right AI Tools?

Let's cut through the hype and find tools that actually solve your marketing challenges.

Schedule a Discovery Call